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Felipe Spina

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Technical Marketing - Estratégia de Vendas para Produtos e Serviços: Estratégia de Vendas para Produtos e Serviços (Portuguese Edition) Kindle Edition

Portuguese Edition by Felipe Spina (Author) Format: Kindle Edition

3.3 30 ratings

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Por Felipe Spina, o mesmo autor do Livro "Facebook Marketing".
Nesse novo livro, Felipe Spina aborda estratégias para diferenciar produtos dos concorrentes, explorar as estratégias de vendas pelas características técnicas e metodologias que geram valor ao serviço e produto de uma maneira simples e direta.

O que você vai aprender?

Uma versão mais holística, para ajudar pessoas que ainda não estão totalmente conﬁante com sua estratégia de comunicação em produtos e serviços.

Características importantes:

Os 12 passos para montar sua estratégia de marketing.
Metodologias e conceitos de forma simples e direta.
O prefácio por Ricardo Cavallini, autor de 6 livros.
Experiências de ativação e como explorar os diferenciais de produtos e serviços.
Como obter melhores resultados em vendas e como realizar uma eﬁciente comparação com os concorrentes.

Product details

ASIN ‏ : ‎ B00GIOIAFY
Publication date ‏ : ‎ November 6, 2013
Language ‏ : ‎ Portuguese
File size ‏ : ‎ 26014 KB
Simultaneous device usage ‏ : ‎ Unlimited
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
Word Wise ‏ : ‎ Not Enabled
Sticky notes ‏ : ‎ On Kindle Scribe
Print length ‏ : ‎ 80 pages

Best Sellers Rank: #2,819,003 in Kindle Store (See Top 100 in Kindle Store)
- #611 in Business & Economics in Portuguese
- #2,695 in Internet Marketing
- #2,865 in Web Marketing (Kindle Store)

Customer Reviews:
3.3 30 ratings

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About the author

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Felipe Spina

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Felipe Spina

Author of 4 books, CEO and co-founder of Maestro ABM

Since 2003, +20 years helping people and companies through the Internet.

I participated in the first Growth Hacking team at Results Digitais (RD Station), where we scaled from 100 to 700 employees, from 1,000 to 12,000 clients in 6 countries and going through 4 investment rounds.

Awarded as Digital Professional in the Media category by ABRADi-SP in 2017.

Responsible for the first ABM (Account-Based Marketing) portal in Brazil

He was head of Growth and partner of the Distrito.